How Much Does It Cost To Build A Website?
I never need to argue with anyone about whether or not they need a website. They know they need one. In fact, the main phrase I hear is, “Skot, I need a website, a logo, and a business card, then I’ll be good.” (Everyone who knows me knows that I have a problem with this […]
The #1 Reason People Visit Your Website
Here are the top reasons people DON’T visit your website: To find out what year you started your company. To read about your great-grandfather. To find out how many cups of coffee you drink each day/week/year. To see a picture of your last corporate outing. To see a picture of the many legal books you […]
A Website Messaging Test That Will Only Take 5 Seconds
Your website is most likely the hub of every other marketing asset. Before people pick up a phone, write an email, or make a purchase, they will visit your website. Here’s a tip: don’t treat your website like “just another piece of marketing collateral.” It’s not. A bad user experience = bad brand impression. […]