Author: Skot Waldron

Posted on April 8, 2019November 27, 2019
Skot Waldron
brand strategy, Branding

You Must Understand These 3 Principles to Build an Effective Brand

There are three core principles you need to understanding to build an…

Posted on March 8, 2019November 27, 2019
Skot Waldron
Business Name

8 Things to consider when naming your business

Ohhhhhh, the naming game. It’s one of the hardest things we do. Think…

Posted on February 15, 2019November 27, 2019
Skot Waldron
Communication, Marketing, Marketing Problems, Marketing Teams, sales

The Secret to Creating Results for Sales and Marketing Teams

How many of you out there are making sure your…

Posted on February 11, 2019December 9, 2019
Skot Waldron
Marketing, Marketing Problems, Small Business

What the Founder of Shopify Taught Me About Product Validation

Tobi seems to be a pretty down-to-earth, casual German guy…

Posted on January 14, 2019December 9, 2019
Skot Waldron
sales

The Traditional Sales Funnel Mentality Is Dead!

What?! We have all embraced the traditional sales funnel for so…

Posted on December 15, 2018December 9, 2019
Skot Waldron
Graphic Design, Marketing

Designers ≠ Marketers, Marketers ≠ Designers

The more and more I’ve worked with companies, the more…

Posted on December 13, 2018December 9, 2019
Skot Waldron
Video

How to Grow Your Business with Video Marketing

There are 2 main reasons I hear about why people…

Posted on November 8, 2018December 9, 2019
Skot Waldron
Branding, SEO

Do You Want More High-Quality Online Reviews?

If you rely on Google, Facebook, Yelp, or a hundred…